‘Public Relations’ Archives
To grow your business, crank up the marketing
By Steve Strauss, USAToday.com Q: I have tried all sorts of things to grow my business, and they all seem to work — for awhile. Then things go back to normal, which is not good. I don’t really know what I am doing wrong. Might you have any insights from the other [Read More]
7 Things Entrepreneurs Must Do When The Sh*t Hits The Fan
By Mike Michalowicz, OpenForum Have you ever seen the Apollo 13 film? Things really fall apart in that movie! After embarking on a mission to the moon, an explosion changed everything for the crew, leaving them without oxygen. But given the tools, power and time frame, they [Read More]
How To Avoid Mayhem In Your Marketing
By John Jantsch, Duct Tape Marketing/OpenForum.com By now you’ve surely seen those clever Allstate Insurance ads featuring a guy called Mayhem, ready to wreak havoc on the unprepared. The commercials have popularized the idea of mayhem, but it’s something I’ve seen [Read More]
New Marketing Trend: Rise Of The QR Code
Compiled and Edited by Lanelle Lanton, NuZoo Media Why do we love QR codes? Because they are free and easy to create, they are eco-friendly, and they offer a new and exciting channel for communicating with consumers. Yes, these little black and white boxes filled with [Read More]
8 Golden Rules of Social Media in Your Business
Compiled and Edited by Lanelle Lanton: NuZoo Media Social media is not going anywhere. It has a proven track record for generating traffic and building profits. Small businesses have to learn how to communicate with their clients through this new medium. While effective [Read More]
5 Awful Press Release Blunders To Avoid
Carey Jones, OpenForum.com A well-written press release is one of the simplest and best ways to get out the word about your restaurant or food business. But a poorly-written press release can do more harm than good. Here are some common blunders to avoid. 1. Being too [Read More]
Are Press Platforms Worth It for Small Businesses?
Creating buzz for a small business is difficult. Most small companies don’t have the time to do their own PR and even fewer have budgets big enough to hire outside marketers. [Read More]
Lean Marketing: Public Relations strategies for small businesses and startups
From CrowdSpring Blog One of the least expensive and most effective ways that small businesses can grow is through the strategic application of public relations. PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for [Read More]
Small Business News: Social Media and the Entrepreneur
Social media and entrepreneurship represent the perfect partnership in today’s small business world. Free and easy to operate social media tools have made it possible for almost anyone with an idea and the willingness to work to create their own dream small business. What [Read More]
Public Relations: What Every Entrepreneur Can Do!
Why Should I Spend Money on PR? View the show – click here! Keith told us what Jeff Bezos of Amazon said: “Your reputation is what people say about you when you’re not in the room with them.” You want to spend money, or your time which is money, on PR to shape [Read More]
