‘SOHO Today’ Archives
Search Engine Tools: Some of the Best SEO Tools are Free…Take a Look!
Ted Ives, Coconut Headphones Search Engine Tools are a dime a dozen, but most only do a very tiny micro-task; substantially useful tools are few and far between. Here are my personal favorite free search optimization tools for SEO; some may be familiar but hopefully [Read More]
Is Facebook Advertising for You?
Perry Marshall and thomas Meloche, Entrepreneur.com Facebook offers so many opportunities to reach customers with specialized advertising that almost every business can benefit from some form of paid advertising on Facebook, even if it spends only a few dollars a week. [Read More]
Mark Cuban’s 12 Rules for Startups
By Mark Cuban, Entrepreneur.com Anyone who has started a business has his or her own rules and guidelines, so I thought I would add to the memo with my own. My “rules” below aren’t just for those founding the companies, but for those who are considering [Read More]
Walmart holds ‘Idol’-style contest for small businesses
By Sarah Meehan, USA TODAY Zombie repellant might not be something you expect to find on the shelf at Walmart. Or, for that matter, puppy shoes. But a public relations-savvy contest that the nation’s largest retailer announced last week could result in one of these [Read More]
Bad for Business: 4 Poor Facebook Habits
Jacob Harper, OpenForum.com If you don’t have a Facebook page for your business, it’s not the equivalent of trying to operate without a telephone and modern plumbing. But social media is something almost no business can afford to be without. Social media allows [Read More]
How to Diagnose What’s Wrong With Your Business
Jay Golz, New York Times Over the years, I have met a lot of entrepreneurs who have been frustrated by low profits, lack of growth, or the stress of the never-ending demands. Many struggle with all three. While every business is different, there are common denominators. In [Read More]
To grow your business, crank up the marketing
By Steve Strauss, USAToday.com Q: I have tried all sorts of things to grow my business, and they all seem to work — for awhile. Then things go back to normal, which is not good. I don’t really know what I am doing wrong. Might you have any insights from the other [Read More]
Small Business Strategies: Twelve tips for 2012
By Rhonda Abrams, USAToday.com I’m guessing that one of your New Year’s Resolutions for your small business was to make more money. Great. But now what? To help you actually achieve your goal, I’ve got 12 tips to make sure you do make more money this [Read More]
New Year Goals Got You Paralyzed? Tiny Steps Win the Race
By Pamela Slim, EscapeFromCubicleNation.com It was around August 15, 2008 and I should have been in the process of finishing my book. A Word document stared me in the face with a bunch of chapters filled with random blog posts, quotes, disconnected paragraphs and a few [Read More]
Five Tips To Improve Employee Performance Reviews
CrowdSpring I’m not a fan of end-of-year employee reviews. If you waited until the end of the year to give feedback to your employees, you failed. But, when done properly, year-end employee reviews can serve an important purpose. Here are five tips to help you improve [Read More]
